Increasingly I am asked to look at new products under development. Not all of the companies fall into my area of interest, but now and then one catches my eye; VacuVita is one such product.
What Is VacuVita?
VacuVita, the product of an innovative Dutch cooking enthusiast, Bauke Bokma de Boer, is designed to ensure people can store food easily and safely. Food is often not stored correctly because we can’t find the time or a really good means to do so.
The people at VacuVita feel they have the solution in their new product by using quiet techniques to remove the main reasons why food spoils: ambient air and light. Removing the air coupled with shielding the food from light will reduce fungal and bacterial growth significantly. By using a light vacuum, food will have a longer shelf life and equally important it will stay fresh and delicious.
Although there are a lot of storage options on the market today, few make use of what is called a light-proof vacuum. Those that do are often impractical for daily use and certainly not as beneficial to the environment. A machine like VacuVita eliminates the need for unsustainable packaging, aluminum foil or cheap plastic storage containers.
The company feels a vacuum storage device in the kitchen should be standard alongside the refrigerator, freezer and kitchen cabinets.
Their intention was to design a machine that blends ease of use, style and function to appeal to home chefs and consumers who are interested in sustainable products. Their system also allows consumers to save money by buying in bulk and reducing wasted or spoiled food.
Based on the videos and press materials I’ve seen, it appears to be very easy to use; to seal your food away safely, simply close the lid of the VacuVita. The subtle LED light and notification sound will indicate that all is well.
To retrieve food from the VacuVita system, all you need is to touch the sensor and the device will unseal instantly, giving you access to your still fresh products inside.
It can replace “tupperware-like” storage containers via a tube extension off the base unit which attaches to individually sold containers of various sizes called Covero.
Using either the main VacuVita or the Coveros, this product is more than just a food saver or storage device; with a vacuum like this it is also possible to marinate meat or fish faster or to prepare food to cook ‘sous vide’.
Development Status of VacuVita
At this point the company is using crowd funding to continue to raise capital and like other offers, will provide you with several tiers of benefits for money donated.
I feel like this system has the ability to really catch on and even win some awards.
If you would like to help out an up and coming small business or get in early with a cool new product, visit their funding site IndieGoGo Funding site : http://www.indiegogo.com/projects/vacuvita-save-food-and-money
Update July 2013 – A message from Vacuvita founder Bauke Bokma de Boer
The success of our crowd funding campaign has been overwhelming.
At first, we could not even imagine reaching more than 300% of our goal! This definitely shows how many people care about preventing food spoilage!
Our success has led to a couple of changes in our planning. Because of the amazing demand of the VacuVita system and requests for new features like (semi)transparent Coveros, it became necessary to slightly rethink our production and distribution schedule Unfortunately, we figured this could mean that we will have to extend the September deadline. We realize that this may sound disappointing, and the VacuVita team kindly asks everyone for their understanding. Your patience is being appreciated, as we are optimizing the delivery phase of the unique VacuVita system. In return, you can expect even more quality products and you will enable us to carve the path for the future of our rapid growing business. We will share our revised schedule with you in about 2 weeks and will try to keep you informed of the progressions we make in a biweekly update.
When production is on its way we will contact all buyers personally to specify there color preferences and alter their shipping addresses if needed.
In the meantime Indiegogo has allowed us to extend our campaign another 12 days. Which is great for those who almost missed out on our large crowd funding discount. Please tell your friends because it will be the last time we can offer them this large a discount.
Thank you all again for your support.
Bauke Bokma de Boer and the VacuVita Team